5 Easy Marketing Tips Every Freelance Drone Pilot Should Use

Written By Desiree Copeland

Running a freelance drone business isn’t just about flying. It's about finding clients, building trust, and standing out in a growing industry. Many talented drone pilots struggle with one key area: marketing.

If you're looking for simple ways to grow your visibility and attract more clients, here are five marketing tips you can start using right away.

1. Post Consistently on Social Media

Consistency builds trust. Even if you don’t have a huge following, regular posts show potential clients that you’re active, professional, and ready for business. Aim for:

  • 2-3 posts per week on Instagram, Facebook, or LinkedIn

  • Behind-the-scenes flight footage

  • Short clips or reels

  • Client testimonials

Pro tip: Use a weekly posting calendar to stay on track and avoid running out of content ideas.

2. Use Niche-Specific Hashtags

Hashtags help your content get discovered by people searching for drone services. Instead of using broad hashtags like #drone or #photography, try:

  • #RealEstateDrone

  • #ConstructionDrone

  • #DroneRoofInspection

  • #AerialMarketing

These bring you closer to the clients actually searching for your services.

3. Create a Simple "About Me" Bio

When clients check out your profile or website, they want to know who you are and why they should hire you. Keep it clear:

  • Your certifications (like FAA Part 107)

  • Your specialties (real estate, events, inspections, etc.)

  • A personal touch (why you love drone work)

4. Use Client Outreach Scripts

Don’t sit back and hope clients find you. Reach out:

  • Contact local realtors, event planners, or contractors

  • Send friendly, professional DMs or emails

  • Offer a sample of your work or a limited-time offer

A simple, well-written outreach message can open doors.

5. Optimize for Local SEO

Make sure potential clients in your area can find you:

  • Use your city or region in your posts (#CharlestonDronePilot)

  • Create a Google Business Profile

  • Add keywords like “Charleston real estate drone photographer” to your website.

Need help with all of this?

At Grey Flight, we created the Drone Pilot Content Kit, a done-for-you bundle with:

✅ Pre-written captions

✅ Hashtags by niche

✅ Weekly posting calendar

✅ Client outreach templates

✅ SEO tips and more.

Explore the Content Kit here at GreyFlight.com

With the right tools, you can spend less time worrying about marketing and more time flying!

Desiree Copeland